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MRB-15090 - USA (Arkansas) - Ozone Awareness and Public Outreach Campaign - Deadline January 30,2020

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Posted Date : December 30,2019
Product (RFP/RFQ/RFI/Solicitation/Tender/Bid Etc.) ID : MRB-15090
Government authority located in Arkansas; USA based organization looking for expert vendor for ozone awareness and public outreach campaign.
[A] Budget: Looking for Proposal
[B] Scope of Service:
Vendor needs to provide ozone awareness and public outreach campaign to educate central Arkansas residents, businesses, and organizations regarding the health risks associated with exposure to high concentrations of ground level ozone and to encourage voluntary actions that can help reduce ozone precursor emissions.
- The primary objectives of Central Arkansas Ozone Action Days Program have been to: (1)
increase public awareness of the risks of ozone exposure; (2) disseminate ozone forecasts; (3)
coordinate notification of ozone action days; (4) encourage emission reduction actions, and (5) help
keep the region in attainment of the ozone standards. To this end, Metro plan has secured the assistance of private consultants that have developed and implemented ozone awareness and public outreach activities.
- Media Relations – Plan, implement and coordinate Ozone Action Days media relations efforts.
- Social Media – Develop a presence on various social media networks.
- Coordinate with TV/Radio Stations – Work with local television and radio weather departments to obtain their assistance in routinely disseminating ozone forecasts as part of their weather reports throughout the ozone season. Also, coordinate with local cable television providers to develop and run OAD public service advertising (PSA).
- Speaking Engagements – Plan, coordinate and schedule speaking engagements for Metro plan, ADEQ and the Arkansas Department of Health (ADH) representatives. - Marketing Efforts – Develop and implement a marketing and public awareness campaign for
Ozone Action Days. Both traditional and non-traditional marketing efforts will be included. The
bulk of the project budget has been devoted to radio advertising, in order to target commuters.
Special mailings to day cares and health care providers might also be coordinated with the
assistance of Metro plan, ADHHS and possibly other OAD participants. - Kick-off Promotion--Develop a promotional activity to begin the 2020 Ozone Season.
[C] Eligibility:
- Onshore (USA Only);
[D] Work Performance:
Performance of the work will be Offsite. Vendor needs to carry work in their office location.
Budget :
Deadline to Submit Proposals: January 30,2020
Cost to Download This RFP/RFQ/RFI/Solicitation/Tender/Bid Document : 5 US$

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